Nike continues to stay with their “Just do it” branding rather successfully while Adidas has never really managed to come up with something better than their iconic “Impossible is Nothing.” In my opinion they should never have left it. “Impossible is Nothing” was reaching near iconic branding and was a close competitor to “Just do [...]
Where to start? Nike + Just do it have for so long set the bar for how a brand should be (for better or worse) in our industry. From every ad we see to the origins of Nike itself, to the iconic tagline, have defined and cajoled the raw emotions of what it means to [...]
Straight from ma home turf – the cool Stick Monster Lab group (a tight knit group of motion graphic specialists, artists, designers, etc) from Korea have done a series of designs for Nike Sportswear. Check out the resulting video below it rocks. Why not take that and actually make it into an online soccer game? [...]
Well since the Nike spot aired with Tiger, the industry has had their veritable panties in a knot – both in pleasure and in pain. Top ad execs weigh in with their gold / venom laced opinions. For me i don’t think this spot is about Nike selling golf clubs whatsoever. If you think about [...]
I haven’t said anything about Tiger because in my opinion his personal life is none of my business and i’m not so perverted to want to know who he screws, where, when, etc. I felt the same about Clinton and i feel the same about Tiger. Certainly he win’s the “Biggest Asshole” of the Year [...]
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